If the competition in your niche is high, you’ll have a hard time ranking on competitive head terms. If you have little competition, you’ll even be able to rank for head terms. It sounds so very easy! The interesting thing about the meta description is you can control this and it is your first opportunity to reach website visitors. They see this well before they reach your website or blog, so make sure this description is an easy to read sentence and make sure you write it so it entices the visitor to click through to the content. Heading tags (not to be confused with the head HTML tag or HTTP headers) are used to present structure on the page to users. There are six sizes of heading tags, beginning with h1, the most important, and ending with h6, the least important. So, you get out your phone and head to Google searching for a last-minute gift.

Optimise your site, paying special attention to text links

If you are designing your website yourself and mess up the coding in your website, Google spiders won’t be able to read your site efficiently and this can hurt your rankings significantly. There are many successful blogs Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... out there with incredibly popular and well converting giveaways. Curiosity with a hint of skepticism should be exercised when determining potential areas for growth online. Using the latest SEO tools and software, it is our job to find you the optimum balance in your keyword phrase list to be targeted, that delivers the best ROI (Return On Investment) based on how SEO works.

Follow a consistent cadence towards web 2.0

Google doesn’t like it when ANY TACTIC it’s used to manipulate its results, and republishing content found on other websites is a common practice of a lot of spam sites.You don’t want to look anything like a spam site; that’s for sure – and Google WILL classify your site… as something. To the public, Google’s SERPs (Search Engine Result Pages) ranking could be summed up as “the higher ranking a website- the better it must be”. If anyone guarantees you page 1 ranking on Google within a three-month timespan, run for the hills. Make sure you consider the following types of content that will help you craft your piece.

Maybe backlinks will be a thing of the past

Instead, they search, click on some websites, edit their search terms, search again, click on some websites, further hone their search terms, search again, and so on. When your schedule is manic and you just haven’t got the time to create new material, re-purposing existing content is the ultimate time-saving strategy. And although it may seem like the lazy option, it’s actually a really effective aspect of content marketing. The best domain names are short, snappy,  include your best keywords, easy to remember, and easy to spell. Including keywords in your domain name will be useful for sites like Bing in particular that place great emphasis on including keywords. According to SEO Consultant, Gaz Hall from SEO Hull : "If you decide to spend money on paid campaigns, consider spending them not only in favor of gaining backlinks, but to actually help people. There are plenty of charity and nonprofit organizations that are looking for sponsors. In return, they will mention you on their websites."

What is the difference between content marketing and SEO?

Make sure you optimize your content with the right key term. This way, Google spider can index and serve your content to targeted search users. Keyword A great example that I like to use is TAP Assess. selection requires its due consideration. You do not want to select a common, albeit popular, keyword featured in various other contents as it dilutes your visibility. Conversely, you do not want to choose a keyword that is so vague that your content becomes almost non-existent for the users. CMO’s eyes light up when they hear growth hacking; it feels new and chichi. When users add products to their cart on your eCommerce website, and views their cart, most CMS systems implement URL structures that are specific to the shopping cart experience.