It is a common problem for businesses to consider that writing for SEO purposes and writing to attract and retain an audience are two different things which can never be brought into alignment. If your meta description is a duplicate, the user experience in Google will be less. Although page titles might vary, all pages seem the same as all descriptions are equal. There are three types of duplicate content – internal duplicate, external duplicate and partial duplicate. Both external and internal backlinks can play an important role in any SEO strategy. Therefore, inclining towards any one of them or over-doing them is not a wise thing to do.

Competitor Link Analysis for SEO

Getting high rankings on search engines can be very difficult. It is important that you have a plan before you start to optimize your web pages and links. It's not enough to get traffic to your website. Local Keywords – When it Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... comes to local SEO, local keywords are absolutely essential. The amount of regurgitated content on the internet is one of the major reasons behind low levels of customer engagement and satisfaction. Too many links, and it seems like your content relies too heavily on outside content; too few links, and some readers may question where you’re getting your information.

Finding Long Tail Keywords

Mobile friendliness is an important ranking factor for search rankings. More and more users are using their mobile devices to surf the internet. In some areas, over 70% of users visit websites on mobile. What does this mean for you? Every sitepage should be optmized for mobile. Every. Single. One. Even with a beautifully constructed website that offers ideal solutions to visitors' needs, your marketing will fall apart if nobody can find it in the first place. To rank highly with search engines, your content must be simple and straightforward to link to. Avoid shutting out traffic by requiring logins or restricting content sharing. Relaxing your grip just a little over how your content is redistributed can bring dividends in the long run. Title tags, meta descriptions, and image alt text can all be optimized to drive more traffic. After you publish a blog post, share it on your social networks and then engage when people engage with you.

Online marketing changes quickly when it comes to link bait

If the list starts to look more like a novel, you might want to remove excess calls that may be slowing down your site. Keywords are a critical component of the SEO strategy; optimizing your site for specific ones gives you the power to control which searches you rank for (and therefore who your target audience is). A search engine results page (SERP) typically contains 10 Web results for a query. According to SEO Consultant, Gaz Hall from SEO Hull : "Internal links are links within your blog posts that lead to other pages within your blog or website. The first and most obvious way that this improves SEO is that increases traffic to your other posts and pages. "

Take a customer focused approach to duplication

Google is driven to bring the best answer to its users and, as a result of that, it has had to evolve its algorithm to meet its own goals. External, The talk on Facebook is about Save Our Schools at the moment. or outbound, links indicate that you are well aware of the topics you’re writing about, to the extent that you’re ready to use further sources to support your content. It’s more useful to link to reputable sources, as these links have bigger credibility. “Dwell time” is the amount of time visitors spend on your website and it can affect SEO ranking. When you provide useful content, visitors tend to stay longer on your website to consume the information and therefore increase the dwell time. You should use the ‘nofollow’ rule when linking to untrusted sources or in sponsored posts (Google doesn’t like paid links).