This is why when Google considers your content as “thin content”, it penalizes your website and consequently, this harms your SEO. Search Engines are not humans. They do not read your content; they just evaluate it, based on text, language analysis and other factors. If you use the right mixture of keywords, link juice and backlink strategies, you will manage to get a good rank on SERPs. Content is a powerful marketing tool. Every SEO program should be unique; each target audience has a place, too. To have a sound SEO system you must have a good SEO strategy in place.

Top trends in onsite SEO to watch

We can’t deny the fact that ranking content takes time. So have you ever thought of what the problem is if you’ve already optimized your on-page SEO properly? That’s potentially twice a day! Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... You may have heard or been told “just write great content”. For your pages to become searchable and indexable by the crawlers / search engine bots, they need some linking love first (bots follow links to find new content). Search engines find it harder to find and include pages in their results that aren’t linked to either internally (from other pages of the same website) or externally (from other websites).

Great ideas about 301 redirects to share with your colleagues

Categories are other components of blogs that can help your SEO effort. Always Add Value. Add value in every blog post, blog comment, social media update and web page. Don’t worry about backlinks or keyword rank. People will read and share your valuable content, and the rest will take care of itself. Successive Google algorithm updates have seen the nature of SEO change radically. Where once processes such as keyword stuffing – cramming words that are popular in Google searches into your website’s copy, whether they make sense or not – may have worked, now they can actually work against you. There is much confusion about search engine optimization (SEO) and its relation to search engine spamming. Generally, legitimate search engine optimization adds to the user experience, while search engine spamming takes away from the user experience, although there is much gray area between the clear-cut examples on either side.

Understand about long tail search

The key with evergreen then is that this quality content means something to a visitor who found the post the day it was published and one who happened upon it six months later. The reason that most SEOs don’t know technical SEO is because they don’t spend enough time meeting and talking to web developers. Duplicated content – the same content that appears on multiple unique URLs – is not welcome by search engines and can cause a serious drop in a website’s rankings. Gaz Hall, an SEO Guru from the UK, said: "For those who can’t find any good place to apply a keyword or phrase, using them in the links built to other websites will help them to stand out for readers."

Search marketing implications related to static pages

As we know that Google optimizes its results for user intent, hence, this is a way to know what content the searchers are looking for when they make a search for a keyword. Make a note of the things that you can implement in your content. If A great example that I like to use is Heat All. you apply this term to web design and online marketing, the fold line would be the bottom visible edge of the browser without scrolling. The creation of effective link bait boosts traffic and leads to higher rankings. For those of you wondering, “index” is another name for the database used by a search engine. So “to index” a page is to have it added to that database. In other words, Google has discovered your page.